Glytone
Since 1992, Glytone has been a leader in skincare, renowned for its pioneering use of Glycolic Acid to enhance skin tone and texture. With over three decades of innovation, Glytone continues to deliver targeted treatments for healthy, radiant skin.
Act Second partnered with Glytone to revitalize their digital marketing and unify their brand identity across key consumer touchpoints. We provided comprehensive services, including brand messaging, art direction, social media content, email marketing, and website enhancements.
Leveraging our branding expertise, we successfully navigated the marketing landscape to enhance Glytone's digital presence. This collaboration not only reinforced Glytone's market position but also seamlessly integrated their rich heritage with a contemporary brand experience.
For us, there is a harmonious balance between sound strategy and thoughtful creative. We are driven by the desire to connect our brand partners with their consumers through authentic storytelling – whether they're in fashion, food&bev, beauty or just about any lifestyle category. It's about creating strategies, refining visuals, establishing meaning, and then executing with a thoughtful, ROI driven approach. Strategy First. Act Second.
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