Beauty Rep is a B2B platform revolutionizing how aesthetic brands and practices connect. This all-in-one solution streamlines operations and strengthens relationships between brands and their accounts. With powerful tools for product ordering, targeted education, and business management, Beauty Rep empowers brands to optimize performance while equipping practices with the marketing resources, insights, and support they need to grow.

From the very beginning, Beauty Rep partnered with Act Second to bring this vision to life. We worked closely with the CEO and Founder to shape the platform’s launch, guiding everything from market research to naming and brand strategy to go-to-market planning. We also developed a distinct brand identity—logo, icon, typography, and color palette—that reflects Beauty Rep’s innovation and credibility in the beauty space.

Through this collaboration, we helped turn Beauty Rep’s vision into a fully realized platform that streamlines how beauty brands and practices work together. Our product design and development, paired with strategic marketing and social media efforts, is positioning Beauty Rep as a leader in the aesthetics industry. Now, brands can better educate and support their partners, and practices have the tools to operate more efficiently and scale with confidence.